The Boutique Chalet Company

Star Wars The Force Awakens

A long time ago in a cinema somewhere in the middle of the French Alps sat a group of thirty something SW fans armed with popcorn, extra large Diet Cokes and dubious looking hot dogs. We were preparing ourselves to watch the newest installment in the never-ending Star Wars Series, The Force Awakens, Disney’s newest addition to the cash cow that is SW.

As 80’s kids we grew up staring at posters of Harrison Ford just out of carpentry school; at Luke Skywalker’s pre-car crash face; when Leah made the job of princessing look hard-core and awesome.



Mid-noughties we were collectively horrified when some studio exec decided to make… another, three, films!

And now, here comes number 7….


Forbes Magazine put box office revenues in the US at $825M In 4 Weeks, $1.792B Worldwide.

So far the reviews have been mixed. The New York Times stating that,

The big news about “Star Wars: The Force Awakens” is — spoiler alert — that it’s good!

Time Magazine was more scathing saying that,

Abrams wants us to walk away happy. He just doesn’t give us much to take home.



In an ideal world Star Wars should have remained just three, sat in the archives with the likes of The Breakfast Club, Labyrinth and The Goonies. We accepted Trilogy Two because, well, it was actually quite good. We really hope Disney doesn’t let us down with Trilogy Three, of 3.




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Andy Ashwin

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